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FlooringLead generation for flooring contractors

Flooring leads, turned into booked estimates.

Kesto runs your Meta ads, Google Ads and local SEO, then texts every new lead in under 60 seconds, books them onto your calendar, and follows up until the job is signed.

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Takes 30 seconds

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We’re working with a small group of flooring contractors. Leave your details and we’ll reach out.

Monthly revenue

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No commitment. Your info is never sold or shared.
  • AI replies to every lead in under 60 seconds, 24/7
  • Reminders and no-show recovery on every estimate
  • Cost per appointment, show rate and close rate in one place

Interested? Get in touch, it takes 30 seconds.

Example: a new flooring lead from a Meta ad is texted by Kesto’s AI within seconds, qualified, and booked for an in-home estimate. The pipeline then tracks them from new to won with cost per appointment, show rate and close rate.

Built for every kind of flooring company

  • Hardwood installation
  • LVP & laminate
  • Tile & stone
  • Carpet
  • Hardwood refinishing
  • Commercial flooring
  • Epoxy & polished concrete
  • Stair remodels
  • Waterproof flooring
  • Engineered hardwood

The problem

More leads won’t fix a leaky pipeline.

Most flooring companies don’t have a lead problem. Leads go unanswered, booked estimates don’t show, and quotes go quiet. Kesto closes each of those gaps.

  1. 01 / Leak

    Leads wait hours for a callback

    A homeowner fills out three forms on a Saturday. The flooring company that answers first usually gets the estimate.

  2. 02 / Leak

    Booked estimates don’t show

    Your estimator drives across town and nobody is home. Every no-show is a lost half-day and a wasted lead.

  3. 03 / Leak

    Quotes go quiet

    Most quotes get one follow-up call, then they sit. The job goes to whoever stays in touch.

  4. 04 / Leak

    Nobody knows what’s working

    Your agency reports clicks. You need to know what a booked estimate costs and which campaigns turn into signed jobs.

to the first text, day or night
<60s
lead coverage, including weekends
24/7
reminders before every in-home estimate
3
of leads tracked from new to won or lost
100%

The Kesto system

Five systems. One full install calendar.

We don’t stop at the lead. Kesto handles every step from the first ad click to the signed flooring contract, and shows you the numbers at each one.

01Lead generation

Flooring leads from Meta, Google and local search

Meta ads, Google Ads and local SEO built around the jobs you want: refinishing, LVP, tile, carpet or commercial. Each channel is judged on the booked estimates it brings in, not on clicks.

02Instant response

AI texts every lead in under 60 seconds

The moment a lead comes in, our AI assistant texts them in your company’s voice. It asks about square footage, room and timeline, then offers real slots on your calendar.

  • Qualifies by project, size & budget
  • Offers open calendar slots
  • Hands off to your team anytime
03Booking & show-rate

Booked estimates that actually show up

Every estimate gets a confirmation and a run of reminders. If a homeowner misses one, an automatic recovery text gets them rebooked.

  • Instant confirmations
  • 24-hour & 2-hour reminders
  • No-show recovery & rebooking
04Follow-up

Follow-up after the estimate and after the quote

Automated text and email sequences keep you in front of the homeowner after the estimate and after the quote, so a slow decision doesn’t become a lost job.

  • Post-appointment thank-you
  • Quote check-ins & financing nudges
  • Re-engages cold quotes
05Pipeline & reporting

Every lead tracked from new to won

One pipeline shows every lead from new to won or lost, with the numbers you need to grow: cost per appointment, show rate and close rate, by channel.

All five, working together

See how it would run in your market.

Get in touch

How it works

Live in two weeks. No surprises after that.

We handle the ads, the scripts, the calendar setup and the reporting. You keep running jobs.

  1. 01Intro call

    Day 1

    We learn about your business, your market, your current response time and the jobs you want more of.

  2. 02Build

    Week 1

    Campaigns, landing pages, AI texting scripts in your voice, and your calendar connected to the pipeline.

  3. 03Launch

    Week 2

    Ads go live. Every lead gets a text in under 60 seconds and a booked slot if they’re a fit.

  4. 04Optimize

    Weekly

    A weekly report on cost per appointment, show rate and close rate. We cut what doesn’t book and scale what does.

Why Kesto

Most agencies hand you leads. We hand you booked estimates.

Kesto compared with a typical marketing agency
KestoTypical agency
What you pay forBooked estimates and signed jobsClicks, impressions and “reach”
Speed to leadUnder 60 seconds, 24/7Whenever the office calls back
No-showsConfirmations, reminders and recoveryYour problem
After the quoteAutomated follow-up until won or lostNothing
ReportingCost per appointment, show rate, close rateCTR and a monthly PDF
Who it’s built forFlooring contractorsEvery industry at once

FAQ

Flooring lead generation, answered.

Something else on your mind? Call (317) 762-6129 and talk to a person.

How does Kesto generate leads for flooring companies?

We run Meta (Facebook and Instagram) lead ads, Google Search and Local Services Ads, and local SEO for your Google Business Profile and website. Campaigns target the jobs you want most, such as hardwood refinishing, LVP, tile or commercial flooring, in the zip codes you serve.

How fast does a new lead get a response?

Under 60 seconds, 24 hours a day. Our AI assistant texts the lead as soon as they submit, answers basic questions, qualifies the project and offers open times on your calendar for an in-home estimate.

Will the AI texting sound robotic to homeowners?

No. Scripts are written in your company’s voice and tuned to flooring conversations like square footage, rooms, materials and timelines. Your team can see every conversation and take over at any point.

How do you reduce no-shows on in-home estimates?

Every booked estimate gets an instant confirmation plus reminders 24 hours and 2 hours before the visit. If someone misses, an automatic recovery sequence reaches out to rebook them.

What results do you report on?

Cost per booked appointment, show rate and close rate, broken down by channel and campaign. Every lead is tracked in one pipeline from new to won or lost, so you can see which ad spend turns into signed jobs.

Do I need to change my calendar or CRM?

Usually not. We connect to the calendar your team already uses. If your current CRM can’t do what’s needed, we run the pipeline for you and send you the numbers.

How much does flooring lead generation cost?

Pricing depends on your market, service area and ad budget. Get in touch and we’ll walk you through what a booked estimate should cost in your area and recommend a budget before you commit.

Start here

Homeowners in your area are searching for flooring right now.

If you want more booked estimates without chasing leads yourself, tell us about your business and we’ll be in touch.

Takes 30 seconds · No commitment